Deloitte/Management magazine Top 200 Awards 2013

Wellington launch for ad history art book

Promoting-Prosperity-Sampler-1Clemenger BBDO has issued an industry-wide invitation to the Wellington launch of Promoting Prosperity – the Art of Early New Zealand Advertising, a lavish 440-page hard-cover book that features 880 of the most beautiful NZ ad images ever created.

The launch of Peter Alsop’s & Gary Stewart’s book (which featured in a multi-page full-colour spread in the May edition of AdMedia) will be held at the Royal Port Nicholson Yacht Club at 103 Oriental Pde, on Tuesday 22 October (at 5.30pm).

Colenso trumps DDB

vwColenso BBDO has won a pitch for Volkswagen NZ, bringing to an end a famous 11-year relationship with DDB. Three agencies took part in the pitch – Colenso, DDB and Assignment Group.

NZ promo shop makes B&T finals

Ploughmans-Bread-Aisle-(BTL)Freemans Bay-based marketing and promotional agency Belowtheline has been named as a finalist in Australia’s B&T Awards.

The only independent NZ agency to make the cut, it’s a finalist in the Promotional Marketing Agency of the Year category.

Agencies launch Fonterra app

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Meanwhile, Belowtheline and Ponsonby-based digital agency Satellite Media have launched an app that brings the Anchor Cow and other Fonterra products to life in supermarkets using augmented reality.

Revolutionary production music hard drive launched

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Universal Music Publishing’s production library, UPPM, has forged a partnership with Toronto-based audio workflow tools provider to create UPPM U-Drive, a groundbreaking, custom-made, searchable, production music hard drive.

Pitch rumours

bmwRumours are circulating about a pitch for BMW. The incumbent, DraftFCB, is said to be in the frame, but the other pitchers were unknown at press time. DDB, now unencumbered by VW, may well throw their hat in the ring.

Heineken launches ‘best of’ video

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Heineken has launched new global ‘best of’ its video Dropped via Wieden + Kennedy Amsterdam.

Johnnie Walker’s new spot

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Scotch brand Johnnie Walker has launched a new global Keep Walking integrated campaign fronted by its latest From the Future spot via BBH London.

A love poem from DDB

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DDB and Sky TV have launched an offbeat new brand TVC on TV and cinema.

Rotorua wants you

Rotorua’s new television commercial campaign – created by downtown Auckland agency mediaR – goes to air tonight. It aims to challenge people’s perception of the city and to encourage Kiwis to rediscover the region’s hidden gems.

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Departing Clems team wins ORCA

Simon-Wharton,-James-Burton-Orcas)Clemenger BBDO’s Simon Wharton & James Burton have taken the August ORCA for their NZTA GPS vs campaign, which reminds us to drive phone-free.

The judges (Y&R’s Josh Moore, Special Group’s Rob Jack & Tony Bradbourne, and Whybin\TBWA’s Lisa Fedyszyn) said the campaign was “a great way to disorient the listener to highlight the danger”.

Coke’s reign as #1 brand is over

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Media Release
30 September 2013

NEW YORK, New York – For the first time in the history of Interbrand’s Best Global Brands report, there is a new #1 brand: Apple.

Mango gm exits for six-figure book deal

Bob-GlancyMango general manager Bob Glancy has resigned to write a book. He leaves the agency in 10 days – on Friday 11 October.

“I love writing books and managed by the wonders of the internet to find myself a book deal,” he says. “So I’m going to take a year’s break from this crazy agency life.”

Dogs don’t do drugs

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DDB has created a heart-wrenching 1min 40sec TVC for Paw Justice – the organisation set up to oppose testing party pills on dogs.

DraftFCB makes Workplace finals

Kenexa-logoDraftFCB has been named as a finalist in the Medium-Large Workplace (150-399 employees) category for the Kenexa 2013 New Zealand Best Workplaces Survey.

The winners will be announced on Thursday 31 October. Kenexa, an IBM company, is a global provider of business solutions for human resources.

Magazine Awards winners unveiled

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Around 200 publishers and journalists attended the new-look Magazine Awards last night at Q Theatre. In line with the new awards criteria there were no Supreme awards this year – instead the MPA awarded three Magazines of the Year – Idealog, NZ Rugby World and NZ Life & Leisure.

Saving face

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Colenso BBDO and BNZ deployed 3D facial imaging technology to produce their new EmotionScan campaign, which aims to allow Kiwis to find out how they really feel about money.

Newspaper Awards – the videos

Last week’s Newspaper Ad of the Year Awards not only featured creative ads – they also starred a very creative introductory video from News Works’ agency, Special Group.

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Cadbury Roses mines the archives

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A lot of water has flowed under the bridge since the original Cadbury Roses ad, but who can forget that jingle? DDB has launched a fresh take on the classic ad giving Roses a modern twist while keeping the simple message: Roses make the perfect Kiwi thank-you gift.

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