THE POLAROID – STILL ONE OF THE most recognisable brands in the world – is back, courtesy of a global group of enthusiasts who are breathing new life into instant photo technology.



NZ agent Endurance Distributors currently stocks the Polaroid Two instant digital camera (with inbuilt no-ink printer), and the classic Polaroid 300, an analogue film camera that produces instant images that are still unmistakably Polaroids, but sharper and cleaner.





The Polaroid Two retails for $379, and the 300 at $199. Both are available at select camera shops (for other outlets, visit www.polaroid.co.nz). Endurance Distributors’ Chris de Witt (chris@endurance.net.nz) says many more new Polaroid products are in the pipeline.



Marketing & promotion is out of Mark Devlin at Impact PR.